My feeling is that it's better than it has been. At a few Superchargers, it used to direct you well past the entrance to the shopping center, have you do a U-turn and then double back into the parking lot, even though there was a left turn into the lot. Now it at least doesn't put you through all that.
Once in the parking lot, however, yeah, it's anybody's guess. A particularly bad one is the Destiny USA mall in Syracuse, NY. Navigation dumps you into the mall parking lot, but after that you are on your own to find out where in the entire ring of the mall the Superchargers are located (I haven't visited this one recently to see if it's any better at this now).
Navigating around parking lots is no doubt a challenging thing. It's understandable that it wouldn't direct you directly through a parking lot and to the charging station. That said, I think the solution is not necessarily turn by turn directions on the nav, but a combination of better signage on site, and also maybe have the on-screen map automatically zoom in far so you can ascertain the precise location once on site.