You know almost all shorts think the car is awesome in secret, which really pisses me off. Spreading lies for a living to make money a stocks you short, that's not an honorable way of living.
Anton Wahlman, whose written some pretty sketchy articles on Tesla responded to a couple of comments I wrote on Seeking Alpha yesterday. I took the opportunity to more or less say "Anton, there's no way you actually think Audi's new diesel is a "Tesla Killer" " (he's the guy that wrote an article with basically that title and thesis). He wrote back (paraphrasing) "you see what a great marketer I am. I got you to read my article." I think that was him almost saying, "of course the Audi's no Tesla killer."
so ggies, I'd agree most shorts and media detractors (or "marketers") realize how awesome the car is in secret.