To each his own. I wonder why some Tesla fans seem to see the need for sniping at other manufacturers that follow a different path. I would have thought that for those who are concerned about the environment any move towards a more sustainable use of resources would be welcome.
The problem with many of those difference paths are, eco-wise, that they are actually slowing down the adoption of BEVs by muddying the waters with products that aren't pushing the envelope and may even be giving EVs a bad name. The traditional manufacturers have so much invested in ICEs that their actions clearly have slowed down industry adoption and the goal of everyday-usable electrics and electric automotive infrastructure.
That said, BMW is probably one of the better ones of those traditional manufacturers with the i3. I don't think we can really say the same of the i8, though. I don't see it very helpful to the sustainability cause. I'd rather more people bought the Tesla Model S with that money and sent BMW a message.
And Audi. They really should have built that electric R8, but they have chickened out so far. Such cars would be helpful as halo products, because they make electric Audis desireable. Sell a few electric R8's and push out then an A3 with 250 km range at 25 000 euro and people will buy it for that e-tron badge. And you are furthering the cause of BEVs massively. What are they now buying for an e-tron badge? A poor attempt at a plug-in hybrid.
Really, where would the BEV and BEV adoption be today without Tesla? Tesla is making others try harder and supporting Tesla today, instead of some half-a**ed effort like the i8 or Audi's first e-trons, will help keep that pressure.
Just "any" move towards a more sustainable use of resources is not good, if the alternative is an even better move towards a more sustainable use of resources. Today, Tesla is the best automotive bet on more sustainable use of resources. There really doesn't seem to be any others, as far as consumer purchase decisions go.
Believe me. A lot of us would like that to change. I would definitely be in the market for an Audi A3 e-tron BEV with some level of range approaching that of traditonal cars.