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Model S and Nvidia at 2012 CES

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Not sure. Found this though:
Exciting Opportunities in Nvidia Corporation, Bangalore s Blog
NVIDIA processor technology drives the infotainment systems of some of the world’s most innovative cars — including Audi and Lamborghini — and soon will power systems in models from BMW, Tesla Motors, Maserati and Rolls Royce, among others.
Tegra 3 is the world’s first quad-core mobile processor.