I'm not sure which figures you're referencing but looking at the 10-Q for Q1 this year their automotive revenues were up 22% compared to the same period the previous year. Not sure how increased revenues at the same time as reducing prices indicates weak demand?
If you're looking at inventory levels then consider those as a percentage of cars produced.
If you're looking at order backlogs then consider if you'd prefer the cash for the order realised or pending.
Gross margin took a hit this quarter, compared to this time last year, reducing from 29% > 19% no doubt due to the price cuts. So why not move more production to China, where cogs are lower?
We know U.K. Q1 2023 was lower then Q1 2022, so in our context it’s falling
If we look at the brand globally, they’ve 2 factories (Berlin and Texas) they’re ramping up, but the ramp up has been faster than the demand. So they have sold more, but they’ve made even more. Demand globally isn’t dropping, its demand relative to production that’s the concern.
We’ll know pundits on Twitter are now saying China production has been halted for a while to try and correct this but that’s not really a long term solution. Tesla also seem to be taking action exactly where you’re suggesting they should be moving production. Maybe they can’t import China cars to the US and keep the credits.
I agree inventory levels will increase as they expand, but Q4 saw more inventory than we’ve seen before, Q1 figures even more, and at this point in Q2 we’re nearly double the Q1 levels. They’ve not doubled production in a quarter to justify doubling of inventory
On the one hand it’s not that important to us locally as consumers, it might be good news if we’re looking to buy, but for Tesla as a company, the sky high share price was predicated on a number of elements, production doubling every couple of years being one. We’re seeing very clear market signs that this may not pan out, at least not on the current plans.
Back on topic, when looking at MS and MX production , they struggled to sell 60% of what they made in Q1. If demand is that weak, keeping that production line in operation at all doesn’t make a lot of sense. RHD markets aren’t going to fill the gap for more than maybe a few weeks. So they could be thinking about closing it altogether.