One of the comments on the Electrek article was from someone who works at a Ford dealership. He says that Ford is requiring each dealership to have a Mach E on the showroom floor, but they are supposed to direct people to the website to order it. If anything, I think that gives the salesman the incentive to sell an ICE vehicle in inventory instead. The employee saw this as not only copying the Tesla sales model, but also Ford's way of eventually cutting the dealerships out of the sales picture completely. It will be interesting to watch this for the next few years to see how it works out.
Someone also mentioned that Ford is promising OTA for the Mach E. Will this be the full Tesla-type OTA, or a gutted, limited OTA like the I-Pace? We'll see. I'm sure though that it doesn't include Youtube, Netflix, Hulu, or video games.