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The only thing I could think of is that it might depend on the lead time they want. So if you have to design your car 3 months before delivery, then you'll select your options before employees take delivery. Who knows if that's 3 months or 6 months, but I'm guessing the lead time will push design by region to be done before employees get their cars built.It is my understanding that after employee's cars are built they will open up the design studio by region, build the highly optioned cars first, then the lower end cars. Once those are in the works, open up the next region and so on. Am I interpreting this wrong?
Dan
M3 configuration is by date. You are saying that some buyers will be allowed to configure, but that their cars won't be built for literally years. That is not going to happen.
Few things:History is a good predictor of future behavior, so look no further than the S and X. Based on that case, highly optioned, geographic region, then date within that region will be the priority. All of which Tesla controls and offers no visibility. Two years from now, TMC will be the hot bed of discontent threads over sequencing, configuration, production, and deliveries.
So, I think it will happen.
Why do you think the recent hype over ramping up production was released? The fear of people abandoning reservations over the wait is very real.
M3 configuration is by date.
Few things:
2) The tax credit could become a big item for many people. If I wasn't getting any tax credit, I wouldn't be able to get the Model 3 at this time. I would probably wait another 5 years for prices to come down on their own.
Did you get that in writing? I didn't.
…Either way, just being first in line at your local Tesla store on March 31 won’t necessarily determine your place in the Model 3 reservation queue. The Reservation Agreement makes that crystal clear. “We will establish your reservation sequence position in our sole discretion. We may decline reservations to avoid over-subscription or as we deem appropriate in our sole discretion. If your reservation is declined or we decide to cancel your reservation, you will be notified and your Reservation Payment will be refunded.”
Specifics Of Tesla Model 3 Reservations Revealed
I think Tesla will put a few must have options in such as AWD and mid range battery that will move the price up for many buyers but there is no way they will survive if they don't ship cars that cost less than 55K before 2020.
They still need to track usage, even if they aren't charging the end users directly.
Few things:
1) It's going to be a tradeoff. There were some Model S cars that were leaking in car washes, for example. So a later model is likely to have a little less number of problems.
2) The tax credit could become a big item for many people. If I wasn't getting any tax credit, I wouldn't be able to get the Model 3 at this time. I would probably wait another 5 years for prices to come down on their own.
Actually, my 2020 prediction is based more on capacity and ramp up, than $. I think they'll be lucky to get 100K cars out the door by 2020. 500K by 2018? I just can't see a way that happens. Sorry.
Dan:It is my understanding that after employee's cars are built they will open up the design studio by region, build the highly optioned cars first, then the lower end cars. Once those are in the works, open up the next region and so on. Am I interpreting this wrong?
Dan
I'm hoping to get one with options like 2-4k above the median of 42k. Let's see how the 2nd part of the unveiling pans out and what the manufacturing schedule looks like.I think if you are in Ohio and ordering a base model it is pretty unlikely you will get the full tax credit since you are probably in the "last" or close to last delivery area for the continental USA and they have already said they are shipping more fully loaded cars first.
From My Tesla page:
"You'll be invited to configure based on the date of your reservation."
I guess technically it doesn't say "in reservation order", but waiting years to configure seems to be inconsistent with the above statement.
It is my understanding that after employee's cars are built they will open up the design studio by region, build the highly optioned cars first, then the lower end cars. Once those are in the works, open up the next region and so on. Am I interpreting this wrong?
Dan
I really hope you are correct on all accounts.I predict that Tesla's drive to be an industry leader, their focus on streamlining costs, and their confidence in their future scale will lead to "surprisingly affordable" prices—at least to this enthusiast audience—when they are revealed. This is, after all, a car primarily positioned as "the car for the mainstream" and not a continuation of prior premium positioning and modest production scale. Tesla will set prices like they have a 500K production rate and thus guarantee that they get there, a bit of a virtuous cycle. They will not exploit the early buyers and wait to lower prices when full production rate is achieved; this would predictably lead to ill will. Instead, they will price the same during the campaign to reach 500K. They will understand that as long as consumer interest is rabid, Wall Street will grumble but will forgive short-term impact on margins.
This will lead to a bit of an "options rush," especially as confidence grows in Tesla's ability to be able to time production to exploit the tax break. It will be like when you are in a restaurant and the manager gives you a price break on your meal and you bump up the tip you were planning to give your server; people will get a few more options than they normal would without the tax break.
I expect the second reveal to be pretty inspiring, leading to a "mini-panic" over buying enough options to ensure a good delivery date. I think the big demand will be "Can you tell us exactly which options will speed up or slow down our order?" Despite this, I think the base interior will be of such an appealing nature that most will very satisfied with it, and that "take rates" of any premium interior upgrade will be lower than for BMW's 3 Series luxury upgrade. In fact, I wouldn't be surprised if at least one sort of upgrade (random, but luxury strikes me as a valid candidate) lags a bit in terms of production validation or disproportionate "takt time" on the floor and actually might hurt delivery time.
I wouldn't be surprised if Tesla upgrades the standard conductors and electronics so that performance and Ludo are soft options once you have the correct motors, either base or upgraded (it's what I would do, less complexity and more common scale). Perhaps they'll even do away with having two different rear motors (one base and one performance), and just make "single or dual motor" the only hardware-based performance option. So you'd choose to move to dual motors, and then the performance upgrade(s) would be soft, just like the (surprisingly) recent 5K battery upgrade.
I predict a solid majority of reservations are for cars that will price out < ~ $40K. The nature of the mainstream demand curve.
Finally, I predict that a max perf 3 will be below $60K, but not surpass the P90D in 0-60 times.