Thekiwi
Active Member
I actually wonder if Elon came to the harsh realization "we ultimately can't beat the Chinese" with regard to EV production. The number of Chinese competitors in the space and the rate at which they iterate on new models is, frankly, astounding. This may just be him pivoting the company as quickly as possible while they still have a material revenue stream from the cars to the thing he thinks they can compete and lead in in: RoboTaxis, Robots, AI-a-go-go, etc.
Chinese build a lot of things a lot cheaper than American companies can, that doesn’t mean American companies dont still dominate their own home market and take a sizable share of international market. (Especially when your government adds a 100% tariff to chinese imports)
We dont even have to leave the Auto space to find comparisons - decent quality Chinese ICE cars are substantially cheaper than American & European models, yet plenty of American & European models still sell well around the world at far higher prices.
American companies usually dominate in the US with superior brand allegience, service & marketing.