Interesting article, not about Tesla directly but...
Youth in revolt: RIM’s cautionary tale for car makers - The Globe and Mail
The technology part of the story is critical for the car business, and connects it to the world of smartphones. As the News reports, a recent survey by Deloitte and Michigan State University’s Broad College of Business found most 19 to 31-year-olds from Boston to Beijing to Berlin want “a smartphone on wheels.” Tech-savvy young people around the world want a car that’s equally tech savvy, flexible, useful and inexpensive. Consider this: nearly 60 per cent of the young people surveyed by Deloitte said in-dash technology is the most important part of a vehicle’s interior, while 73 per cent said they wanted touch screen interfaces.
Youth in revolt: RIM’s cautionary tale for car makers - The Globe and Mail
The technology part of the story is critical for the car business, and connects it to the world of smartphones. As the News reports, a recent survey by Deloitte and Michigan State University’s Broad College of Business found most 19 to 31-year-olds from Boston to Beijing to Berlin want “a smartphone on wheels.” Tech-savvy young people around the world want a car that’s equally tech savvy, flexible, useful and inexpensive. Consider this: nearly 60 per cent of the young people surveyed by Deloitte said in-dash technology is the most important part of a vehicle’s interior, while 73 per cent said they wanted touch screen interfaces.