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Just like the EV, Bioplastic (petroleum free...mostly) is catching on: Bioplastic - Wikipedia, the free encyclopedia
In general I believe we will see the value of EV's go up as gas goes up. I expect even with battery improvements that the TM brand (aka their slew of battery/charging patents and overall manufacturing process and design aesthetics) will continue to appreciate as they are years ahead of their competitors. And even though we are a true global economy, as recession can travel to neighboring countries like the weather, the demand for gas/petrol continues to rise due to it being a monopoly for transportation.
TM will change this. That's why I'm here and most likely why you are reading this.
For me, it's all about driving electric. My lifetime cost of ownership with the Roadster will be FAR more than if I never bought an EV and just kept driving the Prius. But I don't like burning gasoline. I bought the Roadster because at the time it was the only freeway-capable EV I could get. I'd have bought a Model S instead if it had been available.
But for mass-market acceptance of EVs, they'll have to offer value for the price. They'll have to be as nice as a gas car with a similar total lifetime cost of ownership, and gas prices are one part of that equation. After the people who want an EV just because it's electric have been served, $2 gas would probably make EVs very hard to sell. But $2 gas is very unlikely, given the exponentially rising global demand, and the rising cost of extraction of deeper and harder to get at reserves. An economic depression will suppress prices, but when price falls below cost of production, production stops, supply dries up, and then everyone will want an EV. In fact, apart from the total cost-of-fuel equation, the reliability of supply and the convenience of charging at home (vs. gas lines the next time there's a shortage) is a very big point in the EV's favor.
Imagine a Model S is $50K and a gas car of similar quality is $30K but you have to spend 4 hours in line once a week to fuel up the gas car, while you just plug in the electric car at home, which do you buy?
For now, Tesla is in a market segment where cost of fuel is not the major factor in purchasing decisions. By the time Tesla moves into the mass-market segment, EVs will be much more widely accepted, and the uncertainty of both price and supply reliability of gas will be more of a concern. Tesla's principal competitor won't be gas cars, it will be EVs from other manufacturers such as Nissan.
Excellent write-up daniel. That and the amazing magical drive train are the reasons I've invested a butt-load of cash in TSLA.
Ah, the good-olde days, eh?
I remember my family (in NY) being happy we had one odd and one even plate, because in an "emergency" we could fill one and siphon to the other. I don't remember us actually doing that. I also remember arguments about turning off the car while in line. While it was shown that idling wasted more gas (assuming you didn't need to flood the carb in order to start), many people were worried about wear and tear on their starter motors. The lasting effect of this was that small Japanese cars took market share and never looked back. People who had made fun of the Honda CVCC (a claimed 50MPG) as a motorcycle with bodywork suddenly were paying over sticker for small cars.
How soon we forget. How long did it take for big SUVs to become popular?
BTW, does anyone remember whether all letters was considered odd or even?
I got some stocks a while ago at 32.8, and I've been a bit frustrated that I didn't sell at 38. I'm in for the long, but I still like to watch the market and TSLA just for fun. When do you think we'll see the stock set a new all time high and pass 40?
Oh my GOSH! TSLA is down 2% on NO NEWS! How could this atrocity occur? Why isn't Elon doing anything?
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