Model X Pricing (Speculation)

[AnOutsider]

We're a little over a month out from unveiling, but thought we could start speculating on price-points (we may not even get pricing in February).

From another thread:

Tesla confirmed that the Model X will be "at prices comparable to the Model S."

So, since I think the best comparators would be the Audi A7 and the Audi Q5. I thought X will be smaller than the Q7 externally, though it's supposed to be as spacious, but in any case, once I hit Audi's site, I saw the Q5 was priced MUCH lower than the A7 (started under 40k), so let's go with the Q5 and Q7 and compare them to their similarly-sized sedans. So:

Base A7: 59,250
Base Q7: 46,250

Base A5: 37,100
Base Q5: 35,600

And for good measure:
Base A6: 49,900

The common theme here is that the crossovers seem to cost LESS than their sedan counterparts (in base configuration anyway). I went into the exercise expecting the complete opposite. So then I went to Porsche:

Base Panamera: 75,200.00
Base Cayenne: 48,200.00

Interesting. So with that in mind, can we assume the Model X will actually be LESS than the Model S? It would seem so, but my gut says it'll likely be more like:

Base S: $57,400
Base X: $65,400

The base Cayenne Turbo (similar 4.4 0-60 as the Performance S) starts at 107k, so it's in line with the Sig Performance S. So I'd imagine Sig Performance X to be 110-115k?

I realize this post got a bit long, but just some Friday-night musings

*edited* forgot to add, that while the X is supposed to be as spacious as a Q7, I'm hoping for the exterior size and handling of the Q5. Q7 feels too big to me, but I guess the S is a fairly large car as well.

[Lloyd]

Model X release confirmed by the Tesla Motore club. We're quoted!

[bint2k]

Hmm, never really noticed that in the world of suv's vs sedans... I guess SUV's have been targeted more to families in general, and sedans to couples/business types..

[Robert.Boston]

This "premium cross-over" world is a tough one for pricing. The Audi Q7 maxes out at under $60k, even with all the options. The result isn't nearly as posh as the A7, though, leaving a fair bit of room upward to try to attract people who really value the extra level of luxury.

Tesla is going to need to communicate well about the cumulative savings on gas. The A7 is bad enough (EPA 18/28), but the Q7 is far worse (16/22). Of course, the Model X won't be as aerodynamic as the Model S, so its numbers aren't going to be quite as dramatic in that department, either.

[WhiteKnight]

This "premium cross-over" world is a tough one for pricing. The Audi Q7 maxes out at under $60k, even with all the options. The result isn't nearly as posh as the A7, though, leaving a fair bit of room upward to try to attract people who really value the extra level of luxury.

The diesel Q7 can take you to $70K and beyond.

Since Tesla seems to view BMW as their main competition let's look at those:

$47,500 Base X5 (easy to add $10,000 in options)
$46,900 Base 5-series (easy to add $15K in options)

The only way the Model X can be the same price as the Model S is it is offered in RWD trim. I agree with AnOutsider that most likely it will carry a premium ($5,000?) for an AWD version because they would have to add an additional motor in the front and additional hardware & software to support it.

The highway range of the Model X will get killed if it cannot maintain a very low drag coefficient so I expect it to be very sleek and slippery looking. Maybe as simple as a Model S that has been "jacked up" in the front and "jacked up" even more in the rear. That is kind of what Honda did with the Accord Crosstour but I hate to mention that since the Crosstour was universally panned as being ugly. I guess what I'm saying is I think it will look like a cross between a car and an SUV because it kind of has to in order to keep the drag way down.

[AnOutsider]

they'd probably make use of the air suspension too. Some, maybe, for the offroading capability, but probably more for highway efficiency (lowering the vehicle in motion)

Sent from my T7575 using Board Express

[domenick]

Might as well go out on a completely speculative limb myself.
I'm guessing a 60 kWh X for $69,000 and an 85KwH for $79,000 with no 40 kWh option.

[jcstp]

I also guess no 40kw option

[Robert.Boston]

I'm guessing a 60 kWh X for $69,000 and an 85KwH for $79,000 with no 40 kWh option.

I'd guess a little less for each trim level, to stay competitive with BMW's X series:
60 kWh $64,900
85 kWh $74,900

With the (even larger!) pano roof at $2k and AWD as $12k.

[EVNow]

I think Tesla will offer the same 40,60 & 85 kWh batteries - but the range would be a little less.

Since X will come a year or two later - I think they will offer them for the same price as S, with AWD being an expensive option.

I'd be very interested in X if it comes around Feb '14. More so than S. We are planning to get Ford Energi as our PHEV to replace our current CUV. Energi won't have much cargo space - so, X would be attractive (esp. if it has forward looking child seats).