YOUNG: So, we're talking about having the car talk to us more. Is that part of this?
CHASE: Yeah, it is. So you can think about, I mean, normal circumstances would be you're sitting at home and you had to go pick up your daughter, and I'm thinking, darn is the tank at empty? Or, do I have to go plan to stop at the gas station, or is there enough fuel in that tank? I could go online and tell how much fuel there was in the tank. Or the car could obviously be learning my routine commute, and at quarter of eight in the morning, it could send me a text message saying, Robin, don't take route two, there's been an accident – choose another route. But right now, we have no interaction with our car.
YOUNG: Well, we have some. I mean many of us have GPS directional devices, or....
CHASE: Once you're in the car. And that's a really striking point. And so if we think about those GPS devices, that is a single purpose, wireless device. Contrast that with an iPhone, which costs around that same ballpark and you can put 78,000 different applications on top of it. I joke that GM's Onstar, which has the potential to do this capability, is like saying, hey, Robin, here's a cell phone, it's great, you can only call your mom.
YOUNG: I see, so instead of being locked into one use for this communication device on the car, you're talking about a communication device that allows all sorts of different things to be happening there.
CHASE: Exactly, and further, that it's not just what was in the mind of GM, or what was in the mind of Ford. You know, they're clever guys, they have a certain number of engineers, and they can come up with a fixed number of clever thoughts. But we have the world of clever guys who can be thinking up even more clever, screwy things.