Quote:
Originally Posted by TEG
Why didn't the Venturi Fetish develop such a reputation?
I think it was announced before the Roadster, and has similar supercar-like aspirations.
Why is the Roadster so much more well known and popular? - Lower price?
- Celebrity endorsements?
- First launched in California not Europe?
- Better engineered product?
- Better PR and Marketing?
- Better styling?
- ???
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I'm going to go first with price. I was very excited about the Fetish and it still looks pretty good but at that price it may as well been a Saturn Rocket. At 92K the Roadster was "only" 3 or 4 times what I thought would be approachable. Combine that with promises of a peoples car I was hooked.
For the general public, Warped one's Blog / internet is a good call combined with Martin's transparency, a USA product combined with good
PR like the Barker hanger launch with the Governator.